The SERP (search engine results page) is where all that “being clear and truthful” stuff really comes into play with those SEO keywords and phrases.
Tag: SEO
Product Descriptions: Optimizing your Product Page
Let’s learn some e-commerce terms and look at resources that will help you optimize your product page, no matter your CMS.
Product Descriptions: Using SEO Keywords Thoughtfully
If SEO is still kind of a foreign concept to you, that’s okay! We’re going to look at what it is and how to source keywords to optimize.
Product Descriptions: What needs to be in your Product Details
We’re going to look at what should be going in your product details, the meat-and-potatoes of your copy. The short of it is: be honest and be clear.
Let’s talk about writing product descriptions
Writing product copy is weird. I’ve been doing this for so long I forget that not everybody knows the basics. So, let’s start going over some basics.